Award-Winning Grüvi Golden NA Lager Now Available at Denver’s Ball Arena
April 3, 2023 / Golden, Colorado - Sustainable Beverage Technologies (“SBT”), a company focused on reimagining the beer marketspace through state-of-the-art technological innovations, is pleased to announce that Grüvi Golden NA Lager, a 2022 World Beer Cup Gold Medalist developed through SBT’s BrewVo® technology, is now available for purchase at the Ball Arena, the biggest indoor arena in Denver, CO.
Grüvi Golden NA Lager was created with BrewVo® technology, SBT’s patented process that is breaking new ground in the brewing industry. BrewVo® technology uses a unique method to gently remove alcohol from beer while maintaining its flavor and aroma. The beer fully ferments to create the most satisfying non-alcoholic beer-drinking experience.
“The biggest obstacle that consumers had for trying a non-alcoholic beer was taste,” said Niki Sawni, co-founder and CEO of Grüvi, in an interview with Denver news station Denver7. “They wanted it to taste as close to the alcoholic version as possible.”
Grüvi partnered with SBT’s BrewVo® technology to create Grüvi Golden NA Lager, to great success. In 2022, Grüvi Golden NA Lager was chosen out of 123 other beers from across the world as the Gold Medallist for Non-Alcoholic Beer at the World Beer Cup in 2022.
Gary Tickle, SBT's Chief Executive Officer, said: "When we make NA beer at SBT, our reference point is the best tasting beer on the market, at any Alcohol by Volume. SBT partners with high-quality breweries to transform the market. We share their passion for brewing great beer responsibly, and together we're revolutionizing the industry with our entirely new approach to brewing and sustainability. We are grateful for the opportunity to partner with Grüvi."
Grüvi Golden NA Lager is currently available for purchase at almost 1,000 locations across Colorado, including large supermarket chains such as Whole Foods and Safeway, and in 2,000 retail locations across the U.S., Canada, and Australia.
About Sustainable Beverage Technologies
Headquartered in Golden, Colorado, Sustainable Beverage Technologies (“SBT”) is a growth-oriented company focused on re-imagining the beer marketspace through revolutionary technological innovations. SBT is focused on delivering superior quality products and processes that are highly profitable, efficient, and environmentally sustainable. Through partnerships with high-quality craft breweries and beer distributors, SBT strives to transform the beer market. Since the company’s founding in 2010, SBT has introduced patented breakthrough technologies and processes that support the industry value chain, while building a world-class team. To learn more about the sustainable solutions from SBT, visit www.brewvo.com.
Grüvi is a brand of alcohol-free craft beer and wine based in Denver, Colorado. Founded with a mission to challenge the status quo of the alcohol-free space, Grüvi focuses on creating a wide variety of delicious alcohol-free social beverages that elevate all of life’s moments from brunch with friends to BBQ’s with the family. As a brand, Grüvi considers itself hyper-consumer-centric, inviting its community to participate in the development process of its products. To learn more about Grüvi’s products, visit www.getgruvi.com.